Email is one of the most popular forms of communication nowadays, and many of us send out and receive dozens of emails every day.

Your email address is a key part of your online presence. It can tell people about the kind of person you are. It’s important to choose an email address that portrays you in the way that you want to be viewed by others. Think about what other people will see in your email address when they receive mail from you or when they send you mail.

If You Use @gmail.com or @hotmail.co.uk

Using a generic email like (mail@gmail.com) to correspond with your customers can give off a bad first impression. These emails look unprofessional and may even end up in your recipients spam folder.

If You Use @mycompany.com

Similarly, using ‘sales@mycompany.com‘ or ‘info@mycompany.com‘ as your point of contact for your business doesn’t paint your company in the most professional light either!

What Email Address Should I Use?

Build credibility and trust with a customised, professional email address that gives off a better impression when responding to contact requests from clients. Get company-branded email addresses using your own domain name to maintain a professional image. This creates an image of credibility and trust. Email marketing is one of the most effective ways to earn new business – if someone has requested more information and is expecting an email reply soon, they will more likely open and read an email reply if it is coming from someone they recognise rather than an unknown sender.

Company specific emails are simple to set up and will give your business a professional edge. So, if you haven’t set these email addresses up already, ensure you do.